Wellington Advertiser named top newspaper in province in its category

Judges: 'This is what a community newspaper should look like. The Wellington Advertiser has fantastic coverage of all aspects of the community'

TORONTO – The Wellington Advertiser has been named the top community newspaper in Ontario in its circulation class.

On July 24, the Ontario Community Newspapers Association (OCNA) announced the winners of its 2019 Better Newspaper Competition (BNC).

Organized annually by the OCNA, the competition recognizes the work of community newspapers throughout the province.

The Advertiser won first place in the General Excellence category (circulation between 22,500 and 44,999), beating out fellow finalists the Guelph Mercury Tribune and Sudbury Northern Life.

In their decision, three judges stated, “This is what a community newspaper should look like.

“The Wellington Advertiser has fantastic coverage of all aspects of the community; nice use of big photos, and head shots to identify people in the story.”

The judges suggested the newspaper should use larger headlines, but continued, “Classifieds are awesome and the ad designs are simplistic.

“Layout is good – four stories on a front page not littered with ads. Great job, team!”

The Advertiser also finished in the top three in the following BNC Premier Award categories:

  • first place for photo layout for a full page of 2019 Riverfest Elora concert photos;
  • first place for best use of process colour for a Guelph Hyundai ad;
  • first and second place for best local retail layout (for a Cava Granite ad in the Advertiser and a Drayton Freshmart ad in the North Wellington Community News, respectively);
  • second place for best editorial (circulation over 10,000) for an opinion piece on the Town of Erin finally releasing employee severance figures; and
  • third place for best feature/unit pages for a special feature celebrating the grand opening of the new Broadline Rentals facility near Mount Forest.

“Our team continues to do a great job each and every week,” stated Advertiser publisher Dave Adsett.

“We are proud of their efforts and happy to serve Wellington residents with a quality newspaper.

“To be recognized as the best in our category is a real honour.”

The winners were to be announced at the annual BNC gala in Vaughan on April 3, but that was cancelled due to the COVID-19 pandemic.

The complete list of the 2019 winners can be found on the OCNA website.